🏡 Welcome to ALLIFI.

Putting People Before Profit - Always!

Tired of high rates, hidden fees, and pushy sales tactics? So are we.

At ALLIFI, we're changing the game. Our interest rates beat 95% of mortgage lenders, and our total fees are some of the lowest in the industry — period.

With nearly 25 years of real estate financing experience, I’m here to help you do more than just “get a loan.” I help you build a smart, sustainable homeownership plan — one that fits your life, your goals, and your future. No fluff. No ego. No pressure. Just straight talk, low rates, and results you can count on.

imran@allifi.com| 248-251-6811

Watch this short video and scroll down to learn more about me.

ALLIFI is the Most Trusted Name for Transparent, Data-Informed Real Estate Education and Financing.

Education and Training

We have partnered with a nonprofit to not only teach basic financial literacy curriculum, but also present in-depth real-world examples and powerful data on how to create sustainable homeownership to businesses, schools, etc.

Accountable Homeownership Planning

Whether you're ready to buy a home now or five years from today, our advanced tools and personalized playbooks help you build a sustainable homeownership strategy. We’ll meet regularly to review your plan and keep it aligned with your goals.

Investment Property Coaching

Thinking about buying your first real estate investment property or building a portfolio?  We’ll dive into in-depth “what-if” analysis to identify the right investment strategy for you. In addition, we will guide you through full business setup—from formation to financing.

Solution Offering

As a  truly independent company, we have access to solution sets from over 50 financial institutions. Whether you're buying your first or second home, refinancing, or exploring a second mortgage, we’ll design a responsible, personalized strategy to fit your goals.

About The Founder & Broker - Imran Alli

I founded ALLIFI to help people make smarter, more sustainable financial decisions—grounded in real stories and backed by hard data—before taking on debt. By collaborating with financial institutions and nonprofits, we guide families, students, and aspiring owners in building practical, long-term plans for lasting success.

• A highly devoted family man
• ALWAYS put consumer first, profit is secondary - no exceptions - no compromises - have never accepted bribes of kickbacks (yes-it's illegal-but sadly still common in real estate) - integrity is non-negotiable!
• 20+ years of experience - Key Links
• Mortgage Banking analytics and strategy
• Loan underwriter / credit risk analysis
• MBA concentration in advanced finance
• Fully licensed and insured (NMLS#1439214)
• Bank-grade encryption standards and data is never sold to third parties
• Certified compliant by state audit
• Naturalized U.S. Citizen (born in Fiji)
• Successfully passed state of MI, U.S. and Global background checks
• Golf, Fishing, HIIT, and traveling for history and culture
• Unity in diversity — respecting every religion and every person